Naming: "Pioniere"
It is a discoverer and promoter of new possibilities of life or activity
.He is therefore:
- an innovator;
- projected into the future;
- open to novelty.
He enters history by discovering the future.
In today's world, the future must be eco-sustainable.
Payoff: "La vita nel suo habitat naturale".
Life needs to be lived in a congenial and personalised environment for each of us.
Pioniere offers eco-sustainable and "tailor-made" solutions.
The habitat is what in nature allows the development of species, for man the house must be like a habitat, made especially for him.
Official graphics 1
Description
Logo and payoff are replicated on a concentric shape that replicates the inner circles of the tree trunk.
Official graphics 2
Description
A set of 3 graphics with lines replicating the concentric shapes inside the tree trunk.
Brand identity
Business card
Letterhead
Envelope
Copertina brochure
Poster
Other applicationsr
Website
Linear aesthetics
Description
The site uses simple, modern forms and makes great use of white space to emphasise 2D and 3D photographic content. The focus is almost exclusively on the content, which must be interactive and customisable.
Mobile
UX /UI
Flyer
Description
The structure is simple and straightforward, the quality of the image is emphasised to catch the eye. The photographs are evocative and convey a feeling of quality, design and nature. The PIONIERE logo is in the foreground on the front but elegantly integrated into the image without being invasive.
Pioniere, “la vita nel suo habitat naturale”. Brand identity of eco-sustainable prefabricated wooden luxury houses.